There are some amazing companies out there that donate their resources frequently. Whether it's giving money to charities, or creating corporate volunteer programs for their employees, these companies set the standard for what we at WeHero call "A Giving Company". The WeHero A Giving Company Certification Program started out of the desire to properly recognize companies that had exemplary giving programs in place, and to give companies actively working on giving efforts milestones to work towards and achieve.
A Giving Company certification represents the businesses that balance purpose and profit. Buyers cast their vote every day—what they buy, where they work and who they do business with. People want to work for, buy from, and invest in businesses that give whether it be from donating to effective non-profits or providing immersive volunteer experiences for their employees.
WeHero certification is different from all other certification programs out there as it solely measures corporate giving with donations and volunteer programs. It does not focus on the variety of other corporate factors that companies like the Great Place To Work or B Corp focus on. Corporations will certify with WeHero for many reasons including attracting talent, standing out from competitors, and improving corporate impact. Needless to say, giving is just good business in today's economy. The giving mindset is here and prevalent among consumers and B2B buyers. Having a cause-based element is smart business in today’s world and the data is backing it. According to Cone Communications & Ebiquity Global CSR Study, when organizations choose between two brands of similar quality and price, 90% of U.S. buyers are more likely to select and partner with companies that give back.
So what are you waiting for? Be the company your customers are proud to do business with. Be the company your employees feel happy and engaged to work for. File for WeHero certification today. It’s free!To learn more about WeHero - A Giving Company Certification Program, visit our page here. We look forward to seeing what your company has accomplished and supporting you with your giving milestones.
Sincerely,
The WeHero Team